eCommerce Redefined™
eCommerce Redefined™

BigCommerce

BigCommerce Design, Development, and SEO

Ready to Get Serious with Your BigCommerce Store?

We handle all sorts of clients who are ready to push their online business to a new level. Sometimes that means a modern design, a complex tool, or a targeted digital marketing campaign. Sometimes it means all three. Whatever it means to you, we have the expertise to upgrade any BigCommerce store. Let’s talk today and get started.

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Capitalize on the Potential of Your BigCommerce Platform

Partner with Our BigCommerce Agency

Since 2018, FluidRank has been a top-rated, full-service BigCommerce agency and elite BigCommerce partner. FluidRank helps eCommerce merchants elevate the performance and functionality of their online presence, providing services such as BigCommerce web design, BigCommerce development, BigCommerce migration services, and a multitude of other digital marketing services. Our BigCommerce experts have been considered the authority on extended BigCommerce support services and enterprise-level advanced customization. We approach every project with a unique lens, accounting for the client’s industry, target audience, and distinct challenges. Our BigCommerce specialists serve as consultants to uncover opportunities and merge them with our expertise to deliver custom solutions that address client pain points and create spectacular user experiences.

A Certified BigCommerce Company That Does It All

FluidRank is a full-service, certified Elite BigCommerce Partner that offers a wide range of highly-accredited services and solutions to eCommerce businesses. Our comprehensive suite of services includes BigCommerce custom design, BigCommerce development, BigCommerce migration services as well as planning for extended support and strategy.

Insightful, Creative BigCommerce Website Design

FluidRank team of highly recommended BigCommerce web designers leverage insight, attention to detail, and experience with the platform to create and deliver BigCommerce website designs that integrate with your brand, promote your image, and engage and delight your customers.
We work very closely with our clients in order to draft and frame contemporary, functional website designs, creating entirely new homepages, category and product pages and other proprietary, customer-specific content-focused pages that entirely revamp the look and feel of their websites.
Our BigCommerce designers make the most of their experience with the platform to ensure that all mock-ups and deliverables are perfectly aligned with BigCommece’s native functionality and features, ensuring that any future development initiatives can be executed smoothly and efficiently.
Our BigCommerce experts set the groundwork for an amazing customer experience with a BigCommerce custom web design that can include a myriad of other elements, such as custom logos, bespoke email marketing templates, custom pop-ups, unique menu layouts, custom tool user interfaces and much more.

BigCommerce Migration Services and Support

The prospect of migrating from one eCommerce platform onto another can be daunting, but often for the health and scalability of your online store, it’s worth it. When you work with a BigCommerce Partner like FluidRank, you can lay some of those concerns to rest.
Clients considering eCommerce platform migrations from platforms like Magento, Volusion and WooCommerce are often concerned about maintaining the custom functionality of their existing stores, potential losses of data, or even drops in traffic. FluidRank’s thoroughly developed and extensively tested eCommerce migration process is validated by proven results. We have executed hundreds of data and platform migrations in the past, many of them to BigCommerce, without any fluctuation in organic traffic or even the loss of an iota of data.
Our process has resulted in hundreds of successfully performed migrations and equally as many happy customers. We take the security of your data and the functionality of your store seriously, building custom temporary servers in order to field map the data to the new platform, taking advantage of BigCommerce’s open API to drive and populate data to the new store efficiently and accurately.
Our BigCommerce migration services have been extensively tested and are client-approved. Don’t let doubt about eCommerce data migrations hold you back. A better store is waiting for you and your customers!
FluidRank also regularly performs Stencil theme migrations on behalf of the BigCommerce team. Since the BigCommerce Blueprint framework is no longer being supported, FluidRank and its team of theme developers have orchestrated countless BigCommerce Stencil migrations in order to ensure a merchant is transferred to the most up to date version of the platform while also not losing critical elements of their site along the way.

Innovative Custom BigCommerce Development

BigCommerce is a SaaS platform that is engineered to provide scalability and practical, native functionality to eCommerce merchants, but even the most expertly-developed platform can’t see to all of the unique needs of every online business. 

When your BigCommerce website, or your customers, require custom functionality to provide a thoroughly enjoyable shopping experience, you’ll need to call on the help of a FluidRank BigCommerce developer. Whether you need something as simple as a new form-capture to pop up on a given screen or an additional layer of functionality developed for a proprietary search feature, an agency partner with a team of experienced BigCommerce developers can take that vision and transform it into a practical, usable tool for your website. Our BigCommerce development services will take that vision and make it reality.

Custom BigCommerce App Development and API Integrations

Lastly, this custom development umbrella consists of creating and integrating new tools, insightful solutions, and additional user interface features. Our
Bigcommerce app development specialists are uniquely equipped to create robust functionality that did not previously exist for platform users. Creating new tools, features and operations can include extremely large custom systems with many moving pieces in order to ensure BigCommerce API integrations are properly constructed. Some smaller BigCommerce custom functionality projects may consist of items that provide users additional abilities to navigate a site or to allow customers to more easily locate the products for which they are looking. In other instances, custom development includes integrating conversion rate optimization tools into a BigCommerce site and allowing for a merchant to take full advantage of all the traffic they receive.
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Enterprise eCommerce Platform

Why go with Shopify Plus as your enterprise eCommerce platform? Review some of Shopify Plus pros & cons, features, and benefits. We’ve done the homework for you!

Our Technology Partners

Robert Green: “FluidRank is the Best Agency for BigCommerce Development”

Nothing is more important to FluidRank than the gratitude expressed by our clients and partners after every successful eCommerce SEO, website design, and BigCommerce development campaign we execute together. It is thanks to their success that we have been recognized among the best in the industry by both Shopify and BigCommerce as trusted partners.
However, it is great to see that our reputation as an expert BigCommerce Elite partner keeps growing beyond our circle of trusted partners and is now drawing the attention of true heavyweights in the digital marketing industry.

FluidRank was recently featured on marketing guru Neil Patel’s blog as the “Best for BigCommerce Development”

“While other agencies focus on a specific e-commerce platform, FluidRank works with a variety of mainstream platforms, including Shopify, Magento, Volusion, Woo Commerce, and others. They’re known for their work with BigCommerce and Shopify.” Robert Green

Capitalize on the Potential of Your BigCommerce Platform

Partner with Our BigCommerce Agency

Since 2018, FluidRank has been a top-rated, full-service BigCommerce agency and elite BigCommerce partner. FluidRank helps eCommerce merchants elevate the performance and functionality of their online presence, providing services such as BigCommerce web design, BigCommerce development, BigCommerce migration services, and a multitude of other digital marketing services. Our BigCommerce experts have been considered the authority on extended BigCommerce support services and enterprise-level advanced customization. We approach every project with a unique lens, accounting for the client’s industry, target audience, and distinct challenges. Our BigCommerce specialists serve as consultants to uncover opportunities and merge them with our expertise to deliver custom solutions that address client pain points and create spectacular user experiences.

Sagebrook Home is a retailer of home design accessories that deals primarily in B2B markets. Their store was based on a platform that was proprietary to its industry but limited their growth. FluidRank seamlessly switched their business to BigCommerce and provided a completely customizable array of features and tools to enhance their visibility and sales. Our BigCommerce migration services offered Sagebrook unprecedented control to customize customer service and price management while drastically reducing micromanagement. We also optimized their conversion funnel by making it easier for customers to find what they needed in fewer steps. We leveraged BigCommerce’s open API and out-of-the-box functionalities to create a more enjoyable yet practical experience for Sagebrook’s customers. One example is the creation of a “complete the collection” feature that allows customers to discover complementary products, thus increasing shopping cart size averages. Sagebrook reported a traffic increase of 63% after five months with FluidRank.

Mac Me an Offer specializes in buying used Apple products and allowing its customers to maximize the value they can get from them. The company was in need of more powerful and customizable features that were not available on their platform. The FluidRank BigCommerce development team helped them seamlessly switch to BigCommerce and leverage its raw power to provide a unique experience to users who wanted to easily sell their used Apple products. Now users are in total control of the information they input and can get a fast and accurate representation of what Mac Me an Offer would pay for their devices and peripherals. This is all done through an automated tool specifically made for Mac Me an Offer which allows them to manage the app without the need to hire additional developers. Our BigCommerce developers also created an API that integrates Mac Me an Offer to its sister site, drastically increasing their potential to convert.
Westlake Dermatology is a provider of dermatological services as well as resources for education and hair and skin care products. The company boasts a very content-heavy web presence in the health industry. They provide educational resources about hair and skincare products, and only a portion of their website is dedicated to sales. Our BigCommerce developers specifically designed a custom API to integrate the content and SEO-focused features of WordPress, with the advantages of eCommerce-centric capabilities of BigCommerce. The result was a seamless combination of the best of both worlds, and the impact it had on their success is undeniable. Our BigCommerce agency created effective headless eCommerce solutions that allowed Westlake Dermatology to expand their sales capabilities and conversions without sacrificing their content-rich and SEO-optimized blog.
Divinity Clergy Wear is a retailer of clerical vestments, clergy shirts, and accessories for the devout. The store had a practical-yet-limited aging site design that was not optimized for user experience. Factors like bounce rates and internal CTRs were not stellar, and it had a lot to do with how the page was presented and the lack of a clear customer journey. Our BigCommerce website design experts completely re-designed their store, taking full advantage of the features that make BigCommerce one of the most powerful online sales tools. Our focus on BigCommerce SEO had an extremely positive effect on keyword positioning, propelling many target keywords to the top positions on the search engine results. Factors like bounce rates, session duration, and conversions also saw a visible increase after just a few months

Why Choose Us as Your BigCommerce Partner?

You’d hire a professional contractor to build your brick and mortar storefront. Why should an online storefront be any different? FluidRank is an Elite BigCommerce partner available to bring our unique expertise to any BigCommerce project. Just take a look at our reviews and case studies from other BigCommerce clients. We’re a reliable partner that has helped hundreds of BigCommerce merchants improve their store, or launch it the right way. When you have a serious eCommerce business that depends on an agency that has the expert skills to help you succeed, there should be
no other option then hiring a reputable BigCommerce partner like FluidRank.

We have a close working relationship with the folks at BigCommerce. That means that you have the inside track on what’s coming down the pike with your platform. You’ll be able to future proof your site, and make updates and upgrades before your store falls behind the competition. We’ve been the go-to BigCommerce partner agency since 2018 and we’re now working with top enterprise clients with experience in all facets of BigCommerce development and partner services.

FluidRank is a Top BigCommerce Partner

BigCommerce SEO Services

BigCommerce SEO combines the art of content creation and branding with the science of technical and site structure optimization. The platform itself is well-designed to accommodate an SEO campaign, with a site-structure that is easy to adjust, URLs that can be customized and metadata that anyone can access and optimize. However, a Bigcommerce SEO Expert can optimize your site in ways that require insight and expertise.
A BigCommerce SEO project with FluidRank won’t just optimize your structure and data. We scrub your site for toxic and broken links, scan for and remove duplicate content, and keyword-optimize your metadata, URLs, headers and more. We add fresh, optimized content to your category and product pages along the way to boost organic traffic. Our custom-tailored SEO projects even develop an in-depth linking strategy for your eCommerce business, creating a network of internal links and backlinking authority.
FluidRank is a BigCommerce company that does it all. If you’re looking for a BigCommerce partner that can design and develop a brand new, next-level eCommerce website for you and generate new customers with SEO, PPC and other digital marketing services, we have your ticket.

Real Clients. Real Results.

SCROLL RESULTS
(SINCE HIRING FLUIDRANK)

HB Sports

In 1 year

57% increase in organic traffic
85% increase in organic revenue
21% increase in organic conversion rate
87% increase in organic transactions
76% increase in new organic users
53% increase in organic sessions

H POTTER

Duration of the campaign compared to the previous year

65% increase in organic traffic
153% increase in organic revenue
134% increase in organic transactions
59% increase in new organic users
19% increase in organic page views per session
69% increase in organic sessions

WHITE MOUNTAIN KNIVES

1ST YEAR WITH FluidRank COMPARED TO PAST YEAR

334% increase in organic traffic
329% increase in new organic users
384% increase in organic sessions
48% increase in organic pages viewed per session
85% increase in organic conversions rate
797% increase in organic transactions
687% increase in organic revenue

SEO and Content: The Different Ways Content Is Important in SEO

CLIENT REQUIREMENTS

Content is often cited as a central pillar of SEO, in fact, one of the main four, along with on-page, off-page, and technical SEO. But just why, and how, is content important in SEO?

FLUIDRANK SOLUTION

FluidRank  compiled statistics from clients across several industries showcasing the various metrical successes that are directly attributable to the publication of high-quality optimized content as part of an SEO campaign.

FREE In-depth SEO and PPC Analysis

VALID TO NEW MERCHANTS ONLY

Our Clients

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…Spanning breadth & depth of the ecommerce industries

We create success stories.

Responsive Portfolio

2wears

Shopify, SEO, FB Ads

Kram Capital

WordPress, SEO

Hopododdy

WordPress

BigCommerce News & Articles

From the Experts

Shopify FAQ

If you want a website that stands out from all the cookie-cutter templates on the web while also giving your users and elevated shopping experience, then, yes, you should hire someone to build your BigCommerce site. A custom designed and custom developed website speaks volumes when trying to build an eCommerce brand. By hiring an agency to design and develop your BigCommerce website, you’ll have a team that looks at and implements all the aspects an eCommerce store needs to have such as a fully responsive design, great user interface and experience, site speed and more.
If you’re considering a custom developed website, then you have a customer-centered mind. Any template on the BigCommerce platform can take users from your home page through the product pages to checkout. However, these templates might not offer users the best shopping experience that a custom developed website could. With a certified BigCommerce developer building your site, you can get a website with SEO built into the framework all while creating a website that takes your users through your website to the checkout page quickly and easily for a higher conversion rate.
When you partner with FluidRank, you’re partnering with a team that wants to see you succeed. We are here to offer you best practice digital solutions so that you can focus on making sales and growing your business while we focus on all the work that goes behind it. When you partner with us, you not only get 24/7 access to your own workspace in our CRM, but you also get access to a team that is always there even after your project has been completed.
At FluidRank, we don’t just design, develop, and market eCommerce websites. We push the boundaries of each platform so that each and every merchant that partners with us has an online store they can be proud of. Our BigCommerce designers push the envelope of design to draw people in while our BigCommerce developers enhance the usability of your site, and our digital marketers, writers, and technical SEOs optimize your website for speed, quality content, broken links, site structure and more.
As an eCommerce digital marketing agency, we not only pride ourselves on our excellent design and development work but also our SEO. SEO is the cornerstone of any website, especially an eCommerce website. Our digital marketing team consists of skilled, creative writers, technical SEO gurus, and analytics analyzers that will look at every aspect of your website to ensure you are utilizing SEO for maximum gain. Along with optimizing your website on the back-end, we also optimize for speed and create informative and relevant content that targets the right keywords to boost your search engine rankings and keeps your website visible.
If you plan on partnering with an agency, the more transparent you are, the better support you will receive. If you plan on changing platforms, your agency partners need to know. In order to offer you the best solutions and the best service, we need to know of any changes to ensure that none of our work is lost in the process. This will not only open the floor for a better working relationship, but it will allow us to stay on top of any changes that might negatively affect the success of your online store.

FluidRank is a BigCommerce Partner that’s been certified, preferred, and elite since 2018. We’ve worked with BigCommerce since our inception and, thus, we not only know the ins and outs of the platform, but we have an excellent working relationship with the team at BigCommerce so that we can offer our customers the proper support they need. Whether you have an online store you want to migrate to BigCommerce or are simply starting from scratch, our certified SEO experts and design and development teams can help transform your website to become an authority in your industry.

Shopify Plus offers some SEO tools, but working with a Shopify Plus agency can really help you hone in on specific keywords you should be targeting to give you a clearer path to success. Having a team of digital marketing and SEO experts can guide you to the process that fit your business and give you content that follows SEO best practices so that you can start to generate rankings on search engines and see an increase in organic metrics.

Having your website custom designed by a certified BigCommerce designer provides many benefits. Aside from having a uniquely-designed site in which every aspect from color and font to images and content are tied in with your brand, you’ll also get a website design that is customer-centered and keeps user experience in mind. Whether this is how a session flows from page to page, the breadcrumbs, or the checkout page, each piece of your website will be well-thought out with site speed, responsive design, branding, and user experience incorporated throughout.
Like many eCommerce platforms, BigCommerce has a support team that helps its customers with any needs that might arise. However, support only goes to a certain point. If you need custom coding built into your site to aid in functionality and design, then you may not get the help you need from the BigCommerce support team. What they will do, however, is refer you to one of their Elite Partners to help you with the design, development, and marketing of your eCommerce store.

Shopify Plus Services

2wears

[ Migration, Design, Development, SEO ]

Kram Capital

[ Migration, Design, Development, SEO ]

Hopododdy

[ Migration, Design, Development, SEO ]

TYPE: THIRD-PARTY BLOG CONTENT

Euphoria’s Most Stylish Characters and How to Get Their Looks

One of TV’s biggest breakout shows in 2019 was none other than HBO’s Euphoria. The incredibly popular series, which credits Drake as an executive producer, centers around a group of high school students as they navigate the world of addiction, love, and trauma in the digital age.

Aside from a stellar performance by the show’s lead, Zendaya, as well as breakout stars Hunter Schafer and Jacob Elordi, Euphoria’s fashion has also been creating a lot of buzz. Heidi Bivens, the show’s costume designer, nailed each character’s personal style in a way that had the internet losing its collective minds well after the season finale in August. From comfy androgyny to anime-inspired ensembles, here are some of Euphoria’s most fashion-forward characters and how you can infuse their looks into your own style.

Maddy Perez

Maddy Perez, portrayed perfectly by Alexa Demie, rocks some of Euphoria’s most iconic looks. Maddy is best known for her love of matching two-piece sets, a look we saw a lot of this season. From her casual everyday looks to the fabulous purple ensemble she wore to meet Nate’s parents, there’s no denying that Maddy knows how to pull off a two-piece set like no other. If you want to recreate Maddy’s look, you’re in luck- matching sets are super easy to throw on and are perfect for those mornings when you don’t have time to put together an entire outfit. Just be sure your outfit is school or work-appropriate – Maddy’s midriff-bearing getups might not fly with your boss or teacher!

Kat Hernandez

No one had a bigger style transformation this season than Kat Hernandez. The former girl-next-door archetype starts off shy initially but starts coming into her own as the season progresses, and that can be seen in her bold fashion choices. Kat’s style can best be described as a unique combination of goth and glam. She’s been known to love a bold lip, leather detailing, and cool sunglasses. To get Kat’s look, be prepared to get a little dark, as that’s the basis of her style. For a more wearable, everyday look, stick to one standout piece, like a leather skirt, and tone it down with a pair of chunky sneakers and a comfy hoodie.

Jules Vaughn

Some of the best looks we saw this season came from none other than Jules Vaughn, the resident new girl in town. Jules starts the season off with a bang, sporting styles that look like they’re straight out of an anime. Jules’s style can be described as ultra-girly, with tons of pink and glitter incorporated into most of her outfits. To recreate Jules’s style, look for things like tennis skirts, crop tops, and chunky boots. Jules is also known for her bold makeup looks, so try eyeliner in a fun pop of color or glitter highlighter to spice up a boring outfit.

Rue Bennett

Last but not least is Rue Bennett, Euphoria’s main protagonist. Rue’s style is the most casual of the group, as she spends the majority of the season in hoodies and Converse hightops. Rue’s look is both tomboy-ish and functional, perfect for going to school or riding her bike to Jules’s house. To get Rue’s look, check out boho style clothing stores and look for laidback pieces in comfortable fabrics. The most important part of recreating Rue’s style is making sure you can move in it, so don’t settle for stiff fabrics or weird cuts.

There’s no denying that the girls on Euphoria have great style, and the show does a great job of representing different characters that each viewer can relate to in some way.

Whether you’re looking for boho style clothing stores to recreate Rue’s outfits or you consider yourself more of a Maddy, Boho Pink has all of the styles you need to look fashion-forward from cute dresses to trendy pants. Check them out online at BohoPink.com for the latest styles and trends.

TYPE: ON-PAGE CONTENT

Gabriel and Company Earrings

Following in their father’s footsteps, Jack and Dominick Gabriel founded Gabriel and Co. in 1989 and have been designing classic and timeless jewelry ever since. With a passion for creating beautiful designs adorned by women all over the world, Gabriel and Co. has been voted the #1 jewelry brand for 3 consecutive years in 2016, 2017, and 2018. Each of their designs is individually handcrafted with attention to detail to ensure quality and precision. Love My Swag carries Gabriel and Company earrings, necklaces, rings, and bangles. Shop our selection of fine jewelry from Gabriel and Company to add elegant and time-honored pieces to your collection.

TYPE: BLOG CONTENT

Why Your Business Needs An Interior Plant Service

Plants are a perfect way to add a touch of life to your workspace. Not only does the addition of plants make your space look better, but they also will help employees focus and assist in cleaning the air in your office. While the benefits of adding plants are clear, the issue of choosing which plants will survive in your office and staying on top of their care can be too much for many employers. Instead of forgoing the addition of plants entirely, and missing out on their benefits, hiring an interior plant service is a perfect way to get the benefits of a planted space without the hassle of maintaining both an office and a greenhouse.

Interior plant services are businesses that specialize in installing and maintaining planted spaces. Here at Plantscapes USA, we help both home and business owners in the Philadelphia area design and install the gorgeous planted spaces they need. We offer free consultations for potential clients who are interested in our services.

Adding plants to an indoor space takes careful consideration. Different interior plants will require different levels of sunlight, and our experts can help you find which plants will thrive in your space. Popular plants that often thrive indoors include:

  • Pothos – A resilient vining plant that loves water but can handle dry periods extremely well. They come in several varieties and cuttings will root easily in water
  • Philodendron – A range of gorgeous plants that enjoy bright indirect light. With varieties including vining plants and gorgeous ornamental species with broad leaves
  • Dracaena – African plants that grow a sturdy woody bamboo-like stem with long leaves packed in tight groupings, almost resembling corn leaves.
  • Zamioculcas – Resilient plants that grow pairs of gorgeous glossy leaves along the length of their stems
  • Snake Plants – Plants made up of long beautiful thick leaves that feature an almost reptilian mottled green pattern with bright yellow edges
  • Fiddleleaf Fig – A small tree tightly packed with large gorgeous
  • Spider Plant – A long leafed grassy plant that almost thrives on neglect, these tough plants will regularly produce free-hanging plantlets on specialized branches.
  • Ferns – There are hundreds of fern varieties, and many enjoy and thrive in indirect light
  • Peace Lily – An ornamental plant that features large dark leaves and will create lily-like flowers, though it is not a true lily
  • Money Plant – A tree native to South America that can grow 60 feet tall in its natural habitat, but grows to about 3 feet as a houseplant

This is just a small list of houseplants that can suit the light requirements of most indoor environments. We are familiar with these plants as well as dozens of others that will fit indoor spaces perfectly. Depending on the lighting, the cardinal direction of your windows, and the environment you wish to create, our interior plant service can help you find exactly which plants will bring your space to life.

Once you know what kind of plants will suit your needs, we can also help you pick the container styles you prefer. We carry a huge variety of ceramic planter options, wrought iron plant stands, as well as baskets and other plant holders. No matter what design aesthetic you would like to achieve, we are here to make that vision a reality.

Once your new green space is completed, we also offer maintenance services to keep your newly planted space lush and beautiful all year round. Our maintenance services include either 2 or 4 visits from one of our plant experts every month. During these visits, our team members will not only water and check on the health of your plants but they will also ensure their pots are looking beautiful. We will check your plants’ soil and replace/replenish the Spanish moss and woodchip casing layers of your pots. If any of your plants have begun to look sickly or dead, we will also replace them free of charge.

If you are ready to add a splash of green to your home or office, but you aren’t sure you want to commit to the upkeep, its time to consider an interior plant service. Adding plants is an amazing way to breathe a little life into your space and make it more inviting for visitors. For businesses that host client visits or deal directly with customers onsite, this simple addition can make a world of difference in how visitors perceive you and your brand.

If you are based in the Philadelphia area and are interested in these services for your home or business, reach out to us here at Plantscapes USA. We are happy to offer our potential clients a free plant consultation and break down what goes into our services. For more information, give us a call at (404) 446-2632 or send us an email at [email protected]

TYPE: AUGMENTED BLOG CONTENT

Understanding the Ocean Plastic Crisis

When most people hear about the ocean plastic crisis, they think about hot button topics like the great pacific garbage patch which has received a great deal of publicity over the last decade. Here at Company, we want the public to understand that the true nature of this pollution crisis is not just found in the distant center of our oceans; it reaches every shore across the globe. Everyday plastic is continually dumped into the ocean where it is free to circulate. In the roughly 70 years since widespread plastic production began, the exponential rate of production and low rate of recycling have led to millions of pounds of plastic entering our oceans every year.

Plastic itself was heralded as a miracle material around the dawn of the 20th century. By harnessing natural and synthetic polymers, flexible plastic materials began to become widespread in the 1950s. Because of its low cost, waterproof properties, and ease of manufacturing, this new material quickly found its way into countless products. Now, almost 70 years since mass production began, we are dealing with the realities of widespread plastic use.

One of the reasons plastics were so highly valued was their sturdiness. Plastics did not shatter like glass or rot like wood. Instead, they remained flexible and resilient. While these properties make plastics an amazing commercial material, they have also made plastics a nightmare to get rid of. Since widespread production began, due to a lack of data, no one knows exactly how much plastic has become waste. Estimates on the topic vary from 1 billion to over 5 billion tons of total plastic waste in the world with a large portion of that waste ending up in waterways and, ultimately, the ocean.

Humans have historically used waterways to dispose of waste since organized societies first emerged. The basic concept is simple, throw your waste into moving water and it is carried away never to be seen again. While this practice had minimal impact when simply being used to remove sewage and food byproducts, the industrial revolution began the process of dumping hazardous and toxic waste into waterways. As long as the waste was carried away, it ceased to exist in the eyes of polluters and this process has remained in place for nearly 200 years.

Flash forward to the modern day and we see that this long established practice is finally catching up to us. Plastics will not simply go away when we dump them in the sea. The ocean’s cooling effect and saline environment actually help prevent the rapid decomposition of plastics’ high mass polymer structure. When you add the fact that plastics tend to be buoyant, the result is thousands of pounds of dumped plastic following currents until they eventually wash up elsewhere.

Company was founded as a direct result of this ocean plastic crisis. While on a trip to Bali, our founders Alex and Andrew discovered beaches, which should have been gorgeous tropical oases, instead covered in piles of plastic waste. They watched as more and more waste built up on the shores with every break of the waves while local fishermen battled through the deluge just to reach open water. Horrified by the sheer magnitude of this seemingly unending tide of plastic, Alex and Andrew decided to create a business focused on removing plastic from our most valuable natural resource.

Company is dedicated to funding plastic cleanup efforts across the world. We are able to fund this work by selling our bracelets. Instead of relying solely on donations, we developed a system where every bracelet we sell helps to fund the removal of at least one pound of plastic waste during one of our clean up projects. This approach both helps us maintain funding for our clean up projects and promotes awareness for this important cause.

Using a lifestyle brand to fund our cleanup may seem unconventional, but it allows us to use our profits as we see fit in ways that would not be possible for a non profit. In order to maintain transparency, we verify our clean up results and how our funds are allocated with the Better Business Bureau. Over 98% of our profits go towards our clean up efforts and we want our customers to be absolutely certain that every bracelet purchase goes directly towards plastic clean up.

We make all of our bracelets from recycled materials. The bracelets are made with a combination of post consumer plastic waste and about 5% ocean plastic and glass. While we promise to remove one pound of plastic for every bracelet sold, our current numbers actually far exceed this promise. Our bracelets not only contribute directly to funding our clean up efforts, but they also help spread awareness about the Company mission.

We take the profit from these sales and use it to manage facilities and hire clean up crews and ships to remove plastic 7 days a week. We currently are operating out of Florida, Bali, Haiti, and Texas after only two years in operation. As we continue to grow, we look forward to spreading the Company cleanup efforts to new locations around the globe. We are also investing in new technologies that we hope will help prevent plastic from reaching the Ocean and make removal easier.

Our mission is not only to remove plastic from our oceans. We aim to raise awareness of what pollution is doing and work to stop the flow of plastic into our waterways. Since we were kids, we’ve been told to cut the plastic six-pack rings from our cans to avoid wildlife getting caught in them. This kind of advice is aimed at risk management. It assumes the plastic will end up in nature and aims to mitigate the damage it will cause. While these risk management measures are extremely important for wildlife, we have to start focusing on strategies that do not just manage risk, but address the causes.

Removing plastic from shorelines and waterways is itself a form of risk management aimed at avoiding the spread of plastic into the ocean’s food chain. The reality of the ocean plastic crisis goes far beyond the waste we see washing up on shores. Plastics degrade slowly and are waterproof, which are two properties that make them both a valuable commercial material and an environmental hazard. Without human intervention, it could take a plastic bottle nearly five centuries to degrade. Sadly for our ocean’s wildlife, decomposition is not the same as erosion. The plastic debris we see littering shorelines and floating in the surf are just the tip of the iceberg.

While plastics may not rapidly degrade, they can easily erode. Between the constant movement of the seas and being dashed against sandy shores, large plastics can be worn down into countless tiny pieces of plastic over the span of only a few years. These microplastic granules may be nearly impossible to see, but they can have a huge environmental impact.

As microplastics circulate, they are consumed by invertebrates and small fish. While this is obviously troubling, the true danger lies in an effect known as biomagnification. Many plastic compounds are persistent, meaning they will be stored in the body because they cannot be broken down. If small plankton consume tiny quantities of micro plastic, they will probably be able to survive, but the persistent plastic chemicals will remain in their bodies.

When small fish consume those plankton in large quantities, they end up with a larger amount of persistent plastic chemicals in their bodies. This magnification increases up the food chain until larger marine predators like whales, dolphins, and seals end up containing dangerous levels of plastic chemicals. As these affects continue to amplify, the ability for humans to consume seafood safely will also be in jeopardy.

While some plastic pollution begins in the form of microplastics, a majority of microplastics in our oceans are created from the erosion of large plastic waste. Removing this waste and keeping it out of our oceans is one of the best ways to slow the exponential expansion of the ocean plastic crisis. The task of removing microplastics from our ocean is literally like trying to remove a needle from a 100-mile high haystack covering the entire USA. This is why it is so crucial that we collect large plastic waste from the ocean before they are eroded to the point that we can no longer hope to remove them. With millions of tons of plastic entering our oceans every year, cleaning it all up is a huge job.

Obviously combatting the ocean plastic crisis is not a task that our team at Company can achieve alone. Global crises require global solutions and we are proud to partner and donate to other organizations who share our core mission. We also conduct ocean cleanup operations around the globe where teams of local volunteers remove plastic from their shorelines. These local operations contribute to our mission but, because they are not funded by bracelet sales, we do not include the results of these operations in our total cleanup numbers. The counter on our website only reflects the achievements of the teams we fund so customers can get a clear idea of how much plastic we have removed as a result of their purchases, not the kindness of strangers. In reality, our efforts have removed far more plastic than these metrics suggest.

In addition to our clean up efforts, we are also proud to support the efforts of other organizations dedicated to helping the oceans. We donate to several non-profits and we recently partnered with 1% for the Planet in order to ensure that at least 1% of all of our profits go directly to funding various environmental efforts around the world. These actions help extend the good we can do with our bracelet sales without needing to pour expenses into creating and staffing new home bases across the globe. While we can’t be everywhere, we want our reach to extend as far as possible.

We are also happy to support environmental groups that are dedicated to making sure that plastic is properly recycled before it can end up in our oceans. Globally less than 10% of plastics are recycled and the remaining 90% of global plastic products end up split between landfills and waterways. Finding new ways to recycle these products and new methods for producing biodegradable plastic is a crucial step to making our use of plastic sustainable.

While we are extremely grateful for everyone willing to fund our mission or come out and volunteer, we know that not everyone can buy a bracelet or reach a cleanup site. Just because you aren’t working directly with Company doesn’t mean you can’t be part of our mission. There are so many simple things every person can do to help protect our ocean. Whether you make the choice to avoid single-use plastic or you just make sure your plastic waste ends up in the recycling bin instead of the garbage, we salute you for making these small life choices.

It takes billions of grains of sand to create a beach and it will take billions of people making small but important choices to keep them clean. The ocean is truly our greatest natural resource and now is the time to stand up as a global community to protect it. Whether you want to support our cause directly by buying a bracelet and becoming a volunteer or you just want to learn more about the ocean plastic crisis and the steps everyone can do to help, visit our website for more information. We know that if everyone who cares about the ocean contributed to cleaning them, we will be able to continue down this road to recovery and ensure that our marine environments continue to thrive for millennia.

TYPE: OFFSITE CONTENT

Use the Best Dry Rub for Ribs and See the Results

There are many different food items we think of when we think barbecue, but one of the toughest to do the right way is barbecued ribs. There is nothing like perfectly cooked pork ribs that are seasoned perfectly and served with the right sides and a tangy and sweet barbecue sauce on the side for added flavor. You can’t beat it.

Making ribs the right way starts with the preparation and ends with the right cooking process. It can take a few times of practice, but with time you can become a rib expert and make delicious ribs with ease. Today, we will help you get on the right track to making delicious ribs, from having the best dry rub for ribs to the perfect cooking process.

The flavor you get with your ribs begins when you choose the dry rub you will use for seasoning. With Casa M Spice Co, there are several different options you could choose that can increase the heat, focus on sweetness, even help you season based on the type of meat. You could choose the season-all formula called Chain Reaction and get a perfect balance of heat, sweetness and spice that creates a great flavor. But the best dry rub for ribs is choosing a rub that is designed specifically for the type of meat that you are preparing.

Consider Cattle Drive or Whole Hog for the best results when preparing ribs. Cattle Drive is a spice blend created specifically for beef, which can be great if you find beef ribs. Whole Hog is a rub designed for pork and pork ribs. Choosing a spice blend that was made to specifically complement the natural flavors for meats like beef or pork can make a huge difference in the results you get. When the spices work together with the meat and blend to become one, you get a delicious flavor that you won’t soon forget.

A common choice for people who want to prepare ribs is to choose baby back ribs because of the natural flavor they have and the way they can just fall right off the bone when they are perfectly prepared. It makes for a fun and enjoyable dining experience.

So how do you prepare your baby back ribs to be just like you would get at a traditional barbecue joint or smokehouse? Let’s go through the steps.

Start by preheating your grill to a high heat and put some light oil onto the grate. You want to have your dry rub ready in a shaker. With Casa M Spice Co, the best dry rub for ribs comes in a stainless steel shaker that you can use anywhere in the kitchen or right by the grill.

Each rack of ribs will have a membrane on the back. Trim this with a small knife and from each rib to make them ready to place on the grill. Just before you do, sprinkle the ribs with the best dry rub for ribs. For the best grilling, you want to place the ribs on a higher rank, placing foil on the lower rack to catch any of the drippings that may come off of the meat or to prevent a flare up from providing too much heat to the meat.

When the ribs have been placed on the grill, set to a low heat and close the lid and let sit for one hour uninterrupted. After an hour, lift the lid, brush barbecue sauce over the ribs and let sit for another five minutes. After this, you can remove the ribs from the grill and begin to prepare to serve. You can either serve with the whole rack still completely connected or you can cut between each bone to make individual ribs.

Now sit back and enjoy the delicious flavor of your ribs, prepared with the best dry rub for ribs. With Casa M Spice Co, it’s easy to get the best flavors for your barbecued meats. You can order an individual seasoning for your favorite type of meat or get a gift pack and have several different options at the ready for when you need them. All of the spice blends come in a stainless steel shaker that will make it easy to add spices to anything and everything.

At Casa M Spice Co, we are about putting the flavor first. This is because we know what great flavor and great food do for a barbecue. It makes everyone have a better time. That’s what our mission is, to help families and friends gather around delicious food and create memories.

So get the best flavors you will find for all of your barbecued meats and start making memories over your meals with the help of Casa M Spice Co.