Blog – FluidRank

SEM (Search Engine Marketing) comprises of SEO (Search Engine Optimization) and PPC (Pay Per Click). SEO is a cost-effective way to create awareness, promote products and achieve other goals. Many small businesses leverage it during the early stages of their business.

Small businesses that are just emerging or have been existing for a while often want to become a force to be reckoned with over time. It’s not surprising that they employ various tactics to attract customers' attention...

Social media marketing is a form of internet marketing that involves creating and sharing content on social media networks. Marketers and business owners do this to achieve their marketing and branding goals.

Google and other search engines handle billions of searches daily. PPC (Pay Per Click) and SEO (Search Engine Optimization) are an intrinsic part of SEM (Search Engine Marketing) which is a viable digital marketing tool. 

Digital marketing is a form of marketing that involves the use and efforts of an electronic means. Brands of all sizes that are investing in this method can attest to the fact that they keep reaping its benefits.

There’s so much more to powerful web design and optimization than simply an aesthetically attractive site. When it comes to a website, most business owners are focused on one main factor- the conversion rate of viewers into customers.