eCommerce Redefined™
eCommerce Redefined™

eCommerce Website Support

FLEXIBLE SUPPORT, INNOVATIVE SOLUTIONS, OPTIMAL WEBSITE PERFORMANCE

Tackle Complex Challenges with eCommerce Experts By Your Side

eCommerce Support You Need, When You Need It

Moving your eCommerce website to the next level requires a next level team. FluidRank  has years of experience helping eCommerce merchants of all stripes engage their customers and convert more visitors. If you’re thinking about bringing in a team of professionals for serious eCommerce assistance, trust the experts at FluidRank.

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Website Updates & Enhancements
Graphic Design
Plugin and 3rd Party Issues / Updates
Website Bugs & Issues
Custom Integration
Custom Coding
API Development
eCommerce Consulting

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eCommerce Website Support

Our Great Support Keeps Business Moving

FluidRank with offices in Atlanta, Dallas, New York, & Los Angeles is an eCommerce marketing agency that employs talented digital marketers, content creators, and media buying teams focusing on eCommerce. We have a grassroots approach to creating tailor-made eCommerce marketing campaigns for our eCommerce clients since our inception in 2018. 

Our eCommerce marketing agency has helped eCommerce clients increase their traffic, branding, and conversions with our results-proven marketing strategies. After working with countless eCommerce businesses over the years, our expert digital marketing team knows how to develop digital strategies on every major eCommerce platform. Founder and CEO Robert Green has been involved with eCommerce digital marketing over the last 5 years, carving our path as a top eCommerce agency in the industry. If you’ve been looking for an eCommerce agency with an intimate knowledge of design, paid media, and SEO, let us put our expertise to work for your business.

Ecommerce website support capabilities

Sometimes your site needs something as simple as a quick update. Our team of eCommerce support experts can create new product banners, categories, and targeted landing pages to improve your reach and experience over time. We’re always on call if something isn’t working quite right to get your online store back up and running in no time. We work to tirelessly to resolve bugs quickly so you can get back to what’s really important: selling.

Account Management

With a dedicated account manager and central point of contact to your business you can be sure our team is here to help you and fast. Whether you prefer email, phone, or virtual meetings, we make it easy to stay in touch to get your issues resolved. You can keep our experts engaged in updating and monitoring your site automatically, or we can be your on-demand eCommerce support team that gets assignments and executes on command. With a 24 to 48 hour turn-around time for most issues, we’re always available to handle tickets efficiently and effectively.

Agile Support Agreement

Most companies require large minimums and complex agreements, FluidRank keeps things simple. We offer multiple eCommerce support agreements depending on your needs and requirements. We’ll sign a straightforward eCommerce support agreement that allows your team access to all of our support resources. We’ll invite you to our internal CRM system, and from there, you can assign support tickets and create estimates for more complex eCommerce website changes.

eCommerce Website Development Support

Our Great Support Keeps Costs Down

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Website Updates & Enhancements

Our developers will keep your website up-to-date to provide a better user experience, increase security, and support your digital marketing initiatives.

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Graphic Design

FluidRank intuitive, experienced designers will create a visual interface for your eCommerce website that will attract, impress and engage your customers.

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Plugin and 3rd Party Issues / Updates

We’ll make sure your plugins and 3rd party apps are configured and installed correctly, improving your website’s interface and UX.

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Website Bugs & Issues

We’ll help you uncover website bugs and issues and provide the best solutions to lay them to rest. Whether it’s a problem with slow loading or poor coding, we make it right.

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Custom Integration

We’ll custom integrations for your eCommerce website to ensure that your apps and tools display and function properly on your website. To our experts, these are a walk in the park.

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Custom Coding

Custom tools require custom-coding. Our developers have created custom, one-of-a-kind tools and apps for customers in a variety of industries and niches.

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API Development

From custom-coded tools to seamless-integrations, we’ll ensure all of the unique tools and features of your website function together seamlessly with custom API development.

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eCommerce Consulting

Our eCommerce consulting experts will uncover areas of growth for your business, whether those opportunities lie with digital marketing, design & development, migration, or combination of them.

Why have FluidRank at Your Side?

FluidRank employs a dedicated in house eCommerce support team that specializes in every facet of the eCommerce landscape. We know that no website is perfect and that you will inevitably run into technical issues that are beyond a quick fix. From emergencies to simple bugs, our competent technical eCommerce support team can make the difference between a mild inconvenience and a huge headache. Our expert team is as a crucial lifeline for your business. We have a knowledge base that includes everything from basic website design to diving into the code of complex custom features and our team is here to provide solutions with a quick turnaround. When you choose FluidRank as your eCommerce support services provider, we will be ready to fix any bugs you experience and ensure that your site will be back up and running in no time.

Best eCommerce Support Provider

At FluidRank we employ a team that includes eCommerce design, development, and digital marketing experts. Whatever issues your eCommerce store may encounter, we can implement the perfect solution in no time. We can also provide ongoing maintenance to ensure that your eCommerce website is constantly using the latest tools and features. Our team is always available to provide excellent support with quick turnarounds so technical issues will never hold your business back.

FluidRank has provided a variety of support projects for many different clients over the years from diverse industries and backgrounds. It would be almost impossible to list all of the various industries we have served, but some of our clients include those in the furniture industry, novelties and gifts, supplements and culinary goods, industrial equipment and supplies, automotive industry, and many more. If it’s out there, there’s a good chance that we’ve worked on it.

For example, we’ve had retainer agreements with clients to provide ongoing work to their site as they determine a need. We’ve created new product page templates to improve brand integration and increased conversion rates, created analytics tracking tags for checkouts to help track conversions through ads, integrated and configured critical apps to improve the customer experience, and much more. A support agreement can be a valuable tool for you if you need additional help with managing and customizing your website but not the scope of a full-blown development project.

Our support agreements are flexible, and we work with you to come up with an agreement that fits both of our needs. If your organization is dealing with bugs, lags in site speed, or needs a more streamlined and intuitive navigational hierarchy, we can help with that. All you need to do is pick up the phone and give us a call. We offer eCommerce consulting services to ensure you make the most of your online business.

Stay Up on the Latest Trends and Tips in eCommerce

Benefit from the insight of expert eCommerce digital marketers, designers, and developers to build a better online store.

Agility and adaptability. These are two of the most valuable traits a business can exhibit. The ability to respond quickly to changes in the industry or in consumer behavior and to adapt to those changes with creative and insightful solutions are paramount. Merge the two traits together and the result is a business with lean, refined operations and laser-focused procedures that is purpose-built to succeed in its corner of the industry.

Take some tips from our team of eCommerce specialists when you need to recharge your reserves. Our experts have weighed in with advice and information on useful eCommerce Agility & Adaptability topics with a collection of recent guides and blogs, packed with the latest news and tips to help you build a better eCommerce business.

Development & Support

When you need eCommerce support and maintenance, from small bugs to complex fixes and solutions, FluidRank should be your IT team of eCommerce experts. Not only do we offer professional support as you need it, but we’re also available to provide ongoing website maintenance to help with regular updates, installing new features, and keeping you up to date with the latest website trends and enhancements.

Autopilot or Direct Oversight

Our eCommerce website development support plans and options are based on your needs within your niche. You can keep our experts engaged to automatically update and monitor your site, or we can be your on-demand team that gets tasks and executes on command. With a 24 to 48 hour turn-around time for most issues, we’re always available to handle tickets efficiently and effectively. Some tasks can even be handled within a few hours, depending on our staff availability. Our team of experts also offer Emergency eCommerce web support over the weekend and for large scale projects. Speak to your project manager about all our support options

Agile Support Agreement

While other companies require large minimums and complex agreements, FluidRank keeps things simple. Our support plans are built around your requirements. We’ll sign a straightforward support level agreement that allows your team access to all of our support resources. We’ll invite you to our internal CRM system Teamwork, and from there you can assign support tickets and create estimates for more robust eCommerce website changes.
support case studies

High Tech Battery Solutions

Maintaining Your Site’s Strengths During an eCommerce Platform Migration

There’s an idea in behavioral economics called the sunk cost fallacy. It posits that people naturally hold onto things longer than is strictly logical if they’ve invested a lot of time and energy into them in the past. Like your friend that won’t get rid of their old beater car because they’ve already replaced so many of the parts, even though it costs them a fortune every year at inspection time. I see this a lot when it comes to eCommerce platform migration. Merchants hang onto old systems long past when they know they should move onto something newer and better. After all, they’ve invested time and money into this store for years, how could they bear losing that work and starting over from square one?

Choosing a New Platform

High Tech Battery Solutions is a well-established retailer of specialty large-format batteries for items like motorcycles, electric wheelchairs, and defibrillators. At FluidRank we’d been working with High Tech Battery Solutions, supporting their Volusion site, for a few years before they decided to move. Volusion was one of the first big players in the hosted eCommerce space, but over time they fell behind newer services.

Custom Functionality

Once we had decided on BigCommerce the next step was to see what could be done to make the platform even better. After all, the High Tech Battery team didn’t want to change platforms just to find they were running into the same limitations which had driven them off of Volusion. Whenever we begin a new custom site we always sit down with the merchant to discuss anything they might want that would be outside what their eCommerce system can provide out of the box.

Data Migration

Moving platforms is never simple. No matter who you are, your data will have little intricacies. Small incongruities between how it fits in the platform you’re on, and how it will need to fit in the platform you’re going to. When we plan out a data migration we try to anticipate and plan for as many of these edge cases as possible before the migration actually begins. When it comes to issues with data migration, an ounce of prevention is worth a pound of cure.

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Website Redesign for Integrated Results

Design

From Template to eCommerce Custom Design

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Advanced Development

How Advanced Shopify Custom Development Creates a Better User Experience

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Migration

Building a Better Store With Shopify Plus

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Migration

Improving Functionality Through an Ecommerce Platform Migration

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Specialized Support On These Partner Platforms

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BigCommerce Preferred Partner

You already have an aesthetically pleasing and functional BigCommerce store, showcasing all your products and services. However, traffic is only slowly trickling in and despite your best efforts, the competition is still outperforming you. This is an unfortunate reality for many online businesses. Luckily for you, you came to the right place. Fluidrank is a Preferred BigCommerce Partner because of our continued dedication to generating results for clients and helping them achieve their online goals. We employ a team of expert BigCommerce SEO specialists who will not only help you optimize for technical SEO, but also create the perfect BigCommerce SEO campaign that puts your website ahead of the competition and delivers increases in organic traffic, conversions, and revenue. Let our team of BigCommerce web designers optimize your website and design a custom keyword, content, and lead generation strategy that will bring unprecedented results for your business and brand.

Shopify+ Partner

Reaching the status of Certified Shopify + Partner is not something that happens overnight. You need proven technical expertise and a solid commitment to providing objective results for your partners using the Shopify platform. Fluidrank is a professional eCommerce marketing agency that possesses the technical expertise needed to build a meticulously designed and functional website and amazing Shopify SEO strategies that are backed by results. Our Shopify SEO experts constantly develop comprehensive keyword strategies and generate top-of-the-line content that organically attracts leads and backlinks for dozens of select partners around the world. We are proud to be one of the few Shopify + Partners in the nation and one of the best eCommerce digital marketing agencies and web designers for Shopify stores.

Other Platforms

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Our Technology Partners

eCommerce Website Support FAQs

Website support services and eCommerce website maintenance go hand-in-hand with eCommerce custom development projects. Because a project can entail any number of unforeseen roadblocks, support effectively encapsulates any services that can be rendered in order to ensure that a website development project is executed effectively and continues to offer the functionality desired down the road. In that way, eCommerce website support can cover website debugging, software updates, theme updates, managing and maintaining 3rd party apps and plugins, API development and integration, custom coding, graphic design, and more.

FluidRank offers a full suite of eCommerce website support and maintenance to ensure your project goes live without any major issues and continues to function smoothly down the road. We offer eCommerce support services for design, website debugging and issues, custom integration and coding, and much more. Whatever support your eCommerce site needs to continue to function properly, we can help. We know each project is different and each website has its own needs and we’re here to help support those needs, big or small.

Every website is different, as is every design or development project, so it’s not really possible to know exactly what support or maintenance your website will need beforehand. For this reason, we offer a free support period with most design and development projects that vary according to the scope of the project. To learn a little more about the types of support that are typically required with a given project, contact our team for more details.

FluidRank provides eCommerce website support and maintenance for all major eCommerce platforms, some of which include Shopify and Shopify Plus, BigCommerce, Magento, and WooCommerce. We also service sites that are built on other platforms such as Miva and WordPress. In addition to providing support associated with these platforms, FluidRank provides a number of design and development services associated with these specific platforms, such as headless development and integration of BigCommerce 3rd party apps.

Keeping up with your website and making sure it is up-to-date can be a difficult task. Luckily, our team is always there to give you the support you need. One way we provide eCommerce website support is by granting our clients access to our CRM workspace, Teamwork. If there is a bug that needs fixing or code that needs updating, you can simply reach out to anyone on our team via Teamwork or, if you have a retainer, simply create a ticket and we’ll get to work.

Upgrading your existing theme may be an essential step in making sure your website continues to be responsive. For any eCommerce business, it’s important to have an updated and well-designed theme in order to keep users on your site and coming back for more. Our eCommerce development team can not only help you implement a new theme, but we can also assist in any custom design and development so that you can maximize the capabilities of your theme for the best results.

Our eCommerce consulting consists of many different services that help online stores operate to the best of their abilities in order for them to see the best online results. Some of these services include a free SEO audit to evaluate your website’s search engine and digital marketing performance, a free e-brand appraisal to evaluate where better branding and design can be incorporated to offer a better online experience for your users and a better conversion rate for you, and a free support evaluation where our experts can point out any issues they find on your site that is negatively affecting your online business operations.

Updated branding is a common requirement of an improved eCommerce website design, and depending on your specific needs, FluidRank can handle all aspects of your branding improvements in order to ensure a cohesive look for your online business. Whether you are in need of branding and logo design, cohesive on-page brand imaging throughout your entire site, or a complete redesign or custom website design, our design experts are ready to provide you with the support you need.

FluidRank can act as your full eCommerce support team whenever you need one. Our team is equipped to handle any kind of eCommerce website issue or bug you are likely to encounter, regardless of which platform you are on. We are experienced in debugging issues on Shopify, BigCommerce, Magento, WooCommerce, and more, and are prepared to meet your needs for routine maintenance as well as emergency maintenance situations when you require a fast solution.

We usually offer support services in the scope of work for our projects, though the extent of that support depends on the project itself. If your website needs our support over a longer period of time, we are always happy to help. Just let your project manager know how much eCommerce support your business needs and we can put together a support package that will be a perfect fit.

The scope of our support obviously will include our own work, but we can also help address issues you are having with any other facets of your website. With collective decades of eCommerce experience, our team has dealt with a lot of unique challenges and we can always come up with a way to fix any issues your site might be having. Just let our team know what issues you’re facing and we can put together a plan of attack to get them resolved as easily as possible.

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Euphoria’s Most Stylish Characters and How to Get Their Looks

One of TV’s biggest breakout shows in 2019 was none other than HBO’s Euphoria. The incredibly popular series, which credits Drake as an executive producer, centers around a group of high school students as they navigate the world of addiction, love, and trauma in the digital age.

Aside from a stellar performance by the show’s lead, Zendaya, as well as breakout stars Hunter Schafer and Jacob Elordi, Euphoria’s fashion has also been creating a lot of buzz. Heidi Bivens, the show’s costume designer, nailed each character’s personal style in a way that had the internet losing its collective minds well after the season finale in August. From comfy androgyny to anime-inspired ensembles, here are some of Euphoria’s most fashion-forward characters and how you can infuse their looks into your own style.

Maddy Perez

Maddy Perez, portrayed perfectly by Alexa Demie, rocks some of Euphoria’s most iconic looks. Maddy is best known for her love of matching two-piece sets, a look we saw a lot of this season. From her casual everyday looks to the fabulous purple ensemble she wore to meet Nate’s parents, there’s no denying that Maddy knows how to pull off a two-piece set like no other. If you want to recreate Maddy’s look, you’re in luck- matching sets are super easy to throw on and are perfect for those mornings when you don’t have time to put together an entire outfit. Just be sure your outfit is school or work-appropriate – Maddy’s midriff-bearing getups might not fly with your boss or teacher!

Kat Hernandez

No one had a bigger style transformation this season than Kat Hernandez. The former girl-next-door archetype starts off shy initially but starts coming into her own as the season progresses, and that can be seen in her bold fashion choices. Kat’s style can best be described as a unique combination of goth and glam. She’s been known to love a bold lip, leather detailing, and cool sunglasses. To get Kat’s look, be prepared to get a little dark, as that’s the basis of her style. For a more wearable, everyday look, stick to one standout piece, like a leather skirt, and tone it down with a pair of chunky sneakers and a comfy hoodie.

Jules Vaughn

Some of the best looks we saw this season came from none other than Jules Vaughn, the resident new girl in town. Jules starts the season off with a bang, sporting styles that look like they’re straight out of an anime. Jules’s style can be described as ultra-girly, with tons of pink and glitter incorporated into most of her outfits. To recreate Jules’s style, look for things like tennis skirts, crop tops, and chunky boots. Jules is also known for her bold makeup looks, so try eyeliner in a fun pop of color or glitter highlighter to spice up a boring outfit.

Rue Bennett

Last but not least is Rue Bennett, Euphoria’s main protagonist. Rue’s style is the most casual of the group, as she spends the majority of the season in hoodies and Converse hightops. Rue’s look is both tomboy-ish and functional, perfect for going to school or riding her bike to Jules’s house. To get Rue’s look, check out boho style clothing stores and look for laidback pieces in comfortable fabrics. The most important part of recreating Rue’s style is making sure you can move in it, so don’t settle for stiff fabrics or weird cuts.

There’s no denying that the girls on Euphoria have great style, and the show does a great job of representing different characters that each viewer can relate to in some way.

Whether you’re looking for boho style clothing stores to recreate Rue’s outfits or you consider yourself more of a Maddy, Boho Pink has all of the styles you need to look fashion-forward from cute dresses to trendy pants. Check them out online at BohoPink.com for the latest styles and trends.

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Gabriel and Company Earrings

Following in their father’s footsteps, Jack and Dominick Gabriel founded Gabriel and Co. in 1989 and have been designing classic and timeless jewelry ever since. With a passion for creating beautiful designs adorned by women all over the world, Gabriel and Co. has been voted the #1 jewelry brand for 3 consecutive years in 2016, 2017, and 2018. Each of their designs is individually handcrafted with attention to detail to ensure quality and precision. Love My Swag carries Gabriel and Company earrings, necklaces, rings, and bangles. Shop our selection of fine jewelry from Gabriel and Company to add elegant and time-honored pieces to your collection.

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Why Your Business Needs An Interior Plant Service

Plants are a perfect way to add a touch of life to your workspace. Not only does the addition of plants make your space look better, but they also will help employees focus and assist in cleaning the air in your office. While the benefits of adding plants are clear, the issue of choosing which plants will survive in your office and staying on top of their care can be too much for many employers. Instead of forgoing the addition of plants entirely, and missing out on their benefits, hiring an interior plant service is a perfect way to get the benefits of a planted space without the hassle of maintaining both an office and a greenhouse.

Interior plant services are businesses that specialize in installing and maintaining planted spaces. Here at Plantscapes USA, we help both home and business owners in the Philadelphia area design and install the gorgeous planted spaces they need. We offer free consultations for potential clients who are interested in our services.

Adding plants to an indoor space takes careful consideration. Different interior plants will require different levels of sunlight, and our experts can help you find which plants will thrive in your space. Popular plants that often thrive indoors include:

  • Pothos – A resilient vining plant that loves water but can handle dry periods extremely well. They come in several varieties and cuttings will root easily in water
  • Philodendron – A range of gorgeous plants that enjoy bright indirect light. With varieties including vining plants and gorgeous ornamental species with broad leaves
  • Dracaena – African plants that grow a sturdy woody bamboo-like stem with long leaves packed in tight groupings, almost resembling corn leaves.
  • Zamioculcas – Resilient plants that grow pairs of gorgeous glossy leaves along the length of their stems
  • Snake Plants – Plants made up of long beautiful thick leaves that feature an almost reptilian mottled green pattern with bright yellow edges
  • Fiddleleaf Fig – A small tree tightly packed with large gorgeous
  • Spider Plant – A long leafed grassy plant that almost thrives on neglect, these tough plants will regularly produce free-hanging plantlets on specialized branches.
  • Ferns – There are hundreds of fern varieties, and many enjoy and thrive in indirect light
  • Peace Lily – An ornamental plant that features large dark leaves and will create lily-like flowers, though it is not a true lily
  • Money Plant – A tree native to South America that can grow 60 feet tall in its natural habitat, but grows to about 3 feet as a houseplant

This is just a small list of houseplants that can suit the light requirements of most indoor environments. We are familiar with these plants as well as dozens of others that will fit indoor spaces perfectly. Depending on the lighting, the cardinal direction of your windows, and the environment you wish to create, our interior plant service can help you find exactly which plants will bring your space to life.

Once you know what kind of plants will suit your needs, we can also help you pick the container styles you prefer. We carry a huge variety of ceramic planter options, wrought iron plant stands, as well as baskets and other plant holders. No matter what design aesthetic you would like to achieve, we are here to make that vision a reality.

Once your new green space is completed, we also offer maintenance services to keep your newly planted space lush and beautiful all year round. Our maintenance services include either 2 or 4 visits from one of our plant experts every month. During these visits, our team members will not only water and check on the health of your plants but they will also ensure their pots are looking beautiful. We will check your plants’ soil and replace/replenish the Spanish moss and woodchip casing layers of your pots. If any of your plants have begun to look sickly or dead, we will also replace them free of charge.

If you are ready to add a splash of green to your home or office, but you aren’t sure you want to commit to the upkeep, its time to consider an interior plant service. Adding plants is an amazing way to breathe a little life into your space and make it more inviting for visitors. For businesses that host client visits or deal directly with customers onsite, this simple addition can make a world of difference in how visitors perceive you and your brand.

If you are based in the Philadelphia area and are interested in these services for your home or business, reach out to us here at Plantscapes USA. We are happy to offer our potential clients a free plant consultation and break down what goes into our services. For more information, give us a call at (404) 446-2632 or send us an email at [email protected]

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Understanding the Ocean Plastic Crisis

When most people hear about the ocean plastic crisis, they think about hot button topics like the great pacific garbage patch which has received a great deal of publicity over the last decade. Here at Company, we want the public to understand that the true nature of this pollution crisis is not just found in the distant center of our oceans; it reaches every shore across the globe. Everyday plastic is continually dumped into the ocean where it is free to circulate. In the roughly 70 years since widespread plastic production began, the exponential rate of production and low rate of recycling have led to millions of pounds of plastic entering our oceans every year.

Plastic itself was heralded as a miracle material around the dawn of the 20th century. By harnessing natural and synthetic polymers, flexible plastic materials began to become widespread in the 1950s. Because of its low cost, waterproof properties, and ease of manufacturing, this new material quickly found its way into countless products. Now, almost 70 years since mass production began, we are dealing with the realities of widespread plastic use.

One of the reasons plastics were so highly valued was their sturdiness. Plastics did not shatter like glass or rot like wood. Instead, they remained flexible and resilient. While these properties make plastics an amazing commercial material, they have also made plastics a nightmare to get rid of. Since widespread production began, due to a lack of data, no one knows exactly how much plastic has become waste. Estimates on the topic vary from 1 billion to over 5 billion tons of total plastic waste in the world with a large portion of that waste ending up in waterways and, ultimately, the ocean.

Humans have historically used waterways to dispose of waste since organized societies first emerged. The basic concept is simple, throw your waste into moving water and it is carried away never to be seen again. While this practice had minimal impact when simply being used to remove sewage and food byproducts, the industrial revolution began the process of dumping hazardous and toxic waste into waterways. As long as the waste was carried away, it ceased to exist in the eyes of polluters and this process has remained in place for nearly 200 years.

Flash forward to the modern day and we see that this long established practice is finally catching up to us. Plastics will not simply go away when we dump them in the sea. The ocean’s cooling effect and saline environment actually help prevent the rapid decomposition of plastics’ high mass polymer structure. When you add the fact that plastics tend to be buoyant, the result is thousands of pounds of dumped plastic following currents until they eventually wash up elsewhere.

Company was founded as a direct result of this ocean plastic crisis. While on a trip to Bali, our founders Alex and Andrew discovered beaches, which should have been gorgeous tropical oases, instead covered in piles of plastic waste. They watched as more and more waste built up on the shores with every break of the waves while local fishermen battled through the deluge just to reach open water. Horrified by the sheer magnitude of this seemingly unending tide of plastic, Alex and Andrew decided to create a business focused on removing plastic from our most valuable natural resource.

Company is dedicated to funding plastic cleanup efforts across the world. We are able to fund this work by selling our bracelets. Instead of relying solely on donations, we developed a system where every bracelet we sell helps to fund the removal of at least one pound of plastic waste during one of our clean up projects. This approach both helps us maintain funding for our clean up projects and promotes awareness for this important cause.

Using a lifestyle brand to fund our cleanup may seem unconventional, but it allows us to use our profits as we see fit in ways that would not be possible for a non profit. In order to maintain transparency, we verify our clean up results and how our funds are allocated with the Better Business Bureau. Over 98% of our profits go towards our clean up efforts and we want our customers to be absolutely certain that every bracelet purchase goes directly towards plastic clean up.

We make all of our bracelets from recycled materials. The bracelets are made with a combination of post consumer plastic waste and about 5% ocean plastic and glass. While we promise to remove one pound of plastic for every bracelet sold, our current numbers actually far exceed this promise. Our bracelets not only contribute directly to funding our clean up efforts, but they also help spread awareness about the Company mission.

We take the profit from these sales and use it to manage facilities and hire clean up crews and ships to remove plastic 7 days a week. We currently are operating out of Florida, Bali, Haiti, and Texas after only two years in operation. As we continue to grow, we look forward to spreading the Company cleanup efforts to new locations around the globe. We are also investing in new technologies that we hope will help prevent plastic from reaching the Ocean and make removal easier.

Our mission is not only to remove plastic from our oceans. We aim to raise awareness of what pollution is doing and work to stop the flow of plastic into our waterways. Since we were kids, we’ve been told to cut the plastic six-pack rings from our cans to avoid wildlife getting caught in them. This kind of advice is aimed at risk management. It assumes the plastic will end up in nature and aims to mitigate the damage it will cause. While these risk management measures are extremely important for wildlife, we have to start focusing on strategies that do not just manage risk, but address the causes.

Removing plastic from shorelines and waterways is itself a form of risk management aimed at avoiding the spread of plastic into the ocean’s food chain. The reality of the ocean plastic crisis goes far beyond the waste we see washing up on shores. Plastics degrade slowly and are waterproof, which are two properties that make them both a valuable commercial material and an environmental hazard. Without human intervention, it could take a plastic bottle nearly five centuries to degrade. Sadly for our ocean’s wildlife, decomposition is not the same as erosion. The plastic debris we see littering shorelines and floating in the surf are just the tip of the iceberg.

While plastics may not rapidly degrade, they can easily erode. Between the constant movement of the seas and being dashed against sandy shores, large plastics can be worn down into countless tiny pieces of plastic over the span of only a few years. These microplastic granules may be nearly impossible to see, but they can have a huge environmental impact.

As microplastics circulate, they are consumed by invertebrates and small fish. While this is obviously troubling, the true danger lies in an effect known as biomagnification. Many plastic compounds are persistent, meaning they will be stored in the body because they cannot be broken down. If small plankton consume tiny quantities of micro plastic, they will probably be able to survive, but the persistent plastic chemicals will remain in their bodies.

When small fish consume those plankton in large quantities, they end up with a larger amount of persistent plastic chemicals in their bodies. This magnification increases up the food chain until larger marine predators like whales, dolphins, and seals end up containing dangerous levels of plastic chemicals. As these affects continue to amplify, the ability for humans to consume seafood safely will also be in jeopardy.

While some plastic pollution begins in the form of microplastics, a majority of microplastics in our oceans are created from the erosion of large plastic waste. Removing this waste and keeping it out of our oceans is one of the best ways to slow the exponential expansion of the ocean plastic crisis. The task of removing microplastics from our ocean is literally like trying to remove a needle from a 100-mile high haystack covering the entire USA. This is why it is so crucial that we collect large plastic waste from the ocean before they are eroded to the point that we can no longer hope to remove them. With millions of tons of plastic entering our oceans every year, cleaning it all up is a huge job.

Obviously combatting the ocean plastic crisis is not a task that our team at Company can achieve alone. Global crises require global solutions and we are proud to partner and donate to other organizations who share our core mission. We also conduct ocean cleanup operations around the globe where teams of local volunteers remove plastic from their shorelines. These local operations contribute to our mission but, because they are not funded by bracelet sales, we do not include the results of these operations in our total cleanup numbers. The counter on our website only reflects the achievements of the teams we fund so customers can get a clear idea of how much plastic we have removed as a result of their purchases, not the kindness of strangers. In reality, our efforts have removed far more plastic than these metrics suggest.

In addition to our clean up efforts, we are also proud to support the efforts of other organizations dedicated to helping the oceans. We donate to several non-profits and we recently partnered with 1% for the Planet in order to ensure that at least 1% of all of our profits go directly to funding various environmental efforts around the world. These actions help extend the good we can do with our bracelet sales without needing to pour expenses into creating and staffing new home bases across the globe. While we can’t be everywhere, we want our reach to extend as far as possible.

We are also happy to support environmental groups that are dedicated to making sure that plastic is properly recycled before it can end up in our oceans. Globally less than 10% of plastics are recycled and the remaining 90% of global plastic products end up split between landfills and waterways. Finding new ways to recycle these products and new methods for producing biodegradable plastic is a crucial step to making our use of plastic sustainable.

While we are extremely grateful for everyone willing to fund our mission or come out and volunteer, we know that not everyone can buy a bracelet or reach a cleanup site. Just because you aren’t working directly with Company doesn’t mean you can’t be part of our mission. There are so many simple things every person can do to help protect our ocean. Whether you make the choice to avoid single-use plastic or you just make sure your plastic waste ends up in the recycling bin instead of the garbage, we salute you for making these small life choices.

It takes billions of grains of sand to create a beach and it will take billions of people making small but important choices to keep them clean. The ocean is truly our greatest natural resource and now is the time to stand up as a global community to protect it. Whether you want to support our cause directly by buying a bracelet and becoming a volunteer or you just want to learn more about the ocean plastic crisis and the steps everyone can do to help, visit our website for more information. We know that if everyone who cares about the ocean contributed to cleaning them, we will be able to continue down this road to recovery and ensure that our marine environments continue to thrive for millennia.

TYPE: OFFSITE CONTENT

Use the Best Dry Rub for Ribs and See the Results

There are many different food items we think of when we think barbecue, but one of the toughest to do the right way is barbecued ribs. There is nothing like perfectly cooked pork ribs that are seasoned perfectly and served with the right sides and a tangy and sweet barbecue sauce on the side for added flavor. You can’t beat it.

Making ribs the right way starts with the preparation and ends with the right cooking process. It can take a few times of practice, but with time you can become a rib expert and make delicious ribs with ease. Today, we will help you get on the right track to making delicious ribs, from having the best dry rub for ribs to the perfect cooking process.

The flavor you get with your ribs begins when you choose the dry rub you will use for seasoning. With Casa M Spice Co, there are several different options you could choose that can increase the heat, focus on sweetness, even help you season based on the type of meat. You could choose the season-all formula called Chain Reaction and get a perfect balance of heat, sweetness and spice that creates a great flavor. But the best dry rub for ribs is choosing a rub that is designed specifically for the type of meat that you are preparing.

Consider Cattle Drive or Whole Hog for the best results when preparing ribs. Cattle Drive is a spice blend created specifically for beef, which can be great if you find beef ribs. Whole Hog is a rub designed for pork and pork ribs. Choosing a spice blend that was made to specifically complement the natural flavors for meats like beef or pork can make a huge difference in the results you get. When the spices work together with the meat and blend to become one, you get a delicious flavor that you won’t soon forget.

A common choice for people who want to prepare ribs is to choose baby back ribs because of the natural flavor they have and the way they can just fall right off the bone when they are perfectly prepared. It makes for a fun and enjoyable dining experience.

So how do you prepare your baby back ribs to be just like you would get at a traditional barbecue joint or smokehouse? Let’s go through the steps.

Start by preheating your grill to a high heat and put some light oil onto the grate. You want to have your dry rub ready in a shaker. With Casa M Spice Co, the best dry rub for ribs comes in a stainless steel shaker that you can use anywhere in the kitchen or right by the grill.

Each rack of ribs will have a membrane on the back. Trim this with a small knife and from each rib to make them ready to place on the grill. Just before you do, sprinkle the ribs with the best dry rub for ribs. For the best grilling, you want to place the ribs on a higher rank, placing foil on the lower rack to catch any of the drippings that may come off of the meat or to prevent a flare up from providing too much heat to the meat.

When the ribs have been placed on the grill, set to a low heat and close the lid and let sit for one hour uninterrupted. After an hour, lift the lid, brush barbecue sauce over the ribs and let sit for another five minutes. After this, you can remove the ribs from the grill and begin to prepare to serve. You can either serve with the whole rack still completely connected or you can cut between each bone to make individual ribs.

Now sit back and enjoy the delicious flavor of your ribs, prepared with the best dry rub for ribs. With Casa M Spice Co, it’s easy to get the best flavors for your barbecued meats. You can order an individual seasoning for your favorite type of meat or get a gift pack and have several different options at the ready for when you need them. All of the spice blends come in a stainless steel shaker that will make it easy to add spices to anything and everything.

At Casa M Spice Co, we are about putting the flavor first. This is because we know what great flavor and great food do for a barbecue. It makes everyone have a better time. That’s what our mission is, to help families and friends gather around delicious food and create memories.

So get the best flavors you will find for all of your barbecued meats and start making memories over your meals with the help of Casa M Spice Co.